CELS Group at MAPIC 2018

This year’s MAPIC conference brought together global thought leaders to explore the trends, technology, and challenges that are shaping the retail sector. CELS Group was there as a key player in the industry with a full range of customized solutions like activations, loyalty platforms and digital integration to enhance customer loyalty and engagement.

MAPIC is the top international retail real estate event that helps property builders create the ultimate retail and leisure mix in order to become a complete lifestyle destination.Alessandro Gaffuri, founder & CEO of CELS Group discusses the importance of CELS participation at MAPIC by stating that ” In CELS Group we express a multidisciplinary approach through six independent business units that work in an integrated and consistent way, complimenting each other while collectively providing unique turnkey solutions to our clients. Being our aim to support our clients in creating Preferred Meeting Places, helping them to transform a shopping experience into a social experience, we believe that MAPIC is the perfect platform to deliver our message.”The new age in customer engagement includes CHATBOT integration, Omni-channel communication, and reward campaigns.

With an in-depth knowledge of market trends, CELS Group cements its place as an innovative industry leader with customized solutions that are now considered mandatory for the sustainability of any business.